The Camera Store Blog

Enjoy MEGA savings on a wide range of beautiful lenses during the Laowa Mega Sale! Whether you're a Canon or Fujifilm shooter, a Nikon or Sony lover, now until January 5th, 2026, you can save up to $430 on a variety of Lawoa lenses from compact and versatile macro lenses, to uber ultra wide angle lenses. This is an excellent time to treat yourself or get ahead of your holiday shopping with some new Laowa lenses!

November 28th is Black Friday, and you know what that means! The Camera Store's HUGE Black Friday Sales Event with gift vouchers valued between $10-$500 to the first 50 people in line! Come by The Camera Store from 9:30 AM - 6:00 PM to take advantage of the best sales of the year on our top brands, door-crasher deals on accessories, bags, and tripods, and exclusive in-store-only specials, all while getting help from our outstanding sales staff!

In Todd Korol's most recent YouTube video, he steps back to document Allan King, an Ultra Large Format film photographer, and his lifelong passion for capturing the Canadian Rockies through ultra-large-format black-and-white photography. His practice blends historical photographic processes with modern artistic vision, aiming to preserve both the natural beauty of the mountains and the timeless craft of analog photography. 

Customizing your Alpha camera for specific photography needs can significantly enhance your shooting efficiency. Professional portrait photographer and Sony Artisan Miguel Quiles, shares his insights on optimizing the Alpha 7R V for portrait photography. This step-by-step guide will help you set up your camera to ensure a smooth and successful portrait shoot.

Winter may be chilly but with Canon's Warm Up Sale, you can save hundreds on some HOT Canon gear! Upgrade to a new Canon mirrorless camera or add some lenses to your kit, start printing at home with one of Canon's legendary printers or get your winter holiday shopping done early. The Canon Warm Up Sale is your chance to enjoy some toasty discounts! 

The new Canon EOS R6 Mark III is here, and you can get $500 cashback when you pre-order the EOS R6 Mark III body or kit and pair it with an eligible RF L series lens! Built with new and enhanced photo and video features to push your creativity even further, this Canon EOS R6 Mark III Pre-Order Bonus is your chance to be among the first to create different, discover the power and unleash your passion!

Canon has announced a new, affordable standard prime lens that is redefining prime performance. Welcome the new Canon RF 45mm F1.2 STM lens! This compact, lightweight prime offers outstanding f/1.2 performance for creatives looking for the ideal everyday shooting lens with exceptional creative expression. 

It's here! Canon has excitedly announced the new EOS R6 Mark III! Building on Canon's renowned 5-series and 1-series legacy, this pro-level hybrid camera delivers outstanding performance for advanced photographers, videographers, content creators, and hybrid enthusiasts shooting across portraits, events, wildlife, sports, and social media production. Then, to make matters sweeter, Dave and Evelyn got their hands on this exciting new camera for a TCSTV First Impressions review, so let's take a peek!

Our Fujifilm Lens Sale is on at The Camera Store. Save up to $520 on your favourite FUJINON X-Series Lenses, and up to $650 on your favourite FUJINON GFX System Lenses from now until January 6th, 2026, just in time for the winter holidays! Whether you’re looking to gift the Nikon shooter in your life to a new lens this holiday season, or want to treat yourself to the lens you've been dreaming of, now is the perfect time to save BIG on Fujifilm Lenses.

Get the Sony camera you've been eyeing up, plus a little more! Now until December 31st, 2025, enjoy $50 cash back when you purchase any qualifying Sony camera! From the beloved Sony Alpha 1 II, to the cinematic Sony FX30, and everything in-between, it's time to take advantage of this incredible offer and bring your vision to life, all while enjoying a little extra in your pocket.

Sony is expanding its dedication to genuine video content by rolling out its Camera Authenticity Solution technology to a wider range of cameras. This bold move sets the stage for the first-ever industry solution for verifying camera authenticity in video (C2PA standard-compliant), launching on October 30, 2025. 

If you are the proud owner of an Alpha 1 II and Alpha 9 III, you'll be excited to hear that Sony has released free software updates! These updates support "Real-time Recognition AF+ (Plus)" with improved person recognition performance and recording of authenticity information for videos. Some of these exciting features from this software update are planned for deployment to other models in the future, but let's take a closer look!