The Camera Store Blog

It's lighter, it's faster, it's built to perform! Nikon has announced the new Nikkor Z 70-200mm f/2.8 VR S II, the second-generation, pro-level telephoto zoom lens for Nikon's full-frame mirrorless Z series cameras, which is everything photographers and videographers could ask for. With its lighter build, faster autofocus, and reimagined optics, this lens is a powerhouse for capturing moments, whether you’re shooting sports, weddings, or wildlife. Designed for professionals who demand the best performance in every shot, Nikon has taken their already beloved Z 70-200mm f/2.8 VR S and revamped it to offer greater precision, improved usability, and a new level of portability. Let’s just say the Nikkor Z 70-200mm f/2.8 VR S II is turning heads for all the right reasons.

Expand your creative possibilities with Canon RF Series lenses and SAVE BIG during Canon's Winter Cashback Event! From February 20 - March 12, 2026, get up to $125 cash back on select lenses or maximize your rewards by purchasing three eligible lenses for total savings up to $350! Shake off these winter blues with some hot new Canon lenses! 

Tamron listened to what the people wanted: a high-end portrait zoom that was lighter and more compact, but retained strong imaging performance, and Tamron delivered and gave a bit more. Get ready for the new Tamron 35-100mm f/2.8 Di III VXD! Focusing on the most essential and popular portrait focal lengths, 35mm, 50mm, 85mm and 100mm, the 35-100mm f/2.8 Di III VXD combines all four in a compact, lightweight design with a fast F2.8 aperture. Dave from TCSTV got a first look at this unique lens, so take a look at what he thinks of this crazy focal range. 

Tamron has announced the launch of an exciting new accessory, the Tamron Link. The Tamron Link enables wireless communication control of a compatible Tamron lens through the Tamron Lens Utility App, so you can ditch the cables and streamline your shooting setup.

The Wings over the Rockies 2026 Photo Contest is back and photographers of all ages and experience levels are invited to celebrate the natural world through imagery. Your photos can win you great prizes while supporting local nature conservation initiatives. The Wings over the Rockies Photo Contest is part of the Wings over the Rockies Nature Festival, taking place May 4–10, 2026 in the Columbia Valley, British Columbia. This year’s festival theme, “Adventures in Nature,” highlights the stories that unfold when we step outside: trail moments and backcountry journeys, wildlife encounters, changing seasons, and the small discoveries that deepen our connection to wild places.

We've partnered with Exposure Photography Festival to give away one FREE REGISTRATION for the upcoming 2026 Exposure Portfolio Review, PLUS a $100 voucher to spend at The Camera Store on photography books! The Exposure Portfolio Review is an invaluable opportunity to receive one-to-one feedback from industry-leading professionals, and all you have to do is follow the easy rules below to enter this free Instagram giveaway! 

Nikon is stepping up their binocular game with the release of the new Sportstar EX II binoculars, a significant upgrade to their popular original Sportstar series. Known for their compact size, durability, and versatile optics, the new Sportstar EX II models take everything users loved about the originals and add even more functionality. Available in two models, 8x25 and 10x25, these waterproof binoculars are perfect for all kinds of adventures and activities. Whether you’re heading out on a hiking trip, planning some birdwatching, or exploring new destinations, these binoculars are built to be your go-to companion for outdoor adventures.

Julian Ferreira is known in the photographic community for being a passionate advocate of the philosophy “always have a camera with you”. Guided by this belief, he continually observes and photographs the world around him, creating images as he moves through his Southern Alberta prairie home. Working primarily as a fine art black-and-white photographer and co-owner of The Camera Store, Ferreira’s exhibition, My life through the lens, presents a selection of his most recent work. 

The Exposure Photography Festival runs through February 28, in many Alberta galleries in Calgary, the Bow Valley, Waterton, and more.. More than just an annual event, it’s a reminder of how vibrant and diverse the photographic community is,  from experimental large format techniques to minimalist street work, from architectural documentation to conceptual commentary.

The worlds of astrophotography, technology and passion are colliding with OM System's newest camera! Meet the new OM System OM-3 Astro, a camera designed specifically for astrophotography to bring the beauty of the night sky to life in a way that’s never been easier or more breathtaking. For astrophotography enthusiasts, this is the tool you’ve been dreaming about! Built on the foundation of the popular OM-3 but fine-tuned to adjust for the infrared cut filter, to capture the vibrant reds of nebulae, constellations, and star-studded landscapes. Available on a made-to-order basis, the OM System OM-3 Astro is the perfect companion for exploring the cosmos!

If you’ve been searching for a high-quality yet affordable pair of binoculars, Nikon’s new Action and Action Zoom series might just be the answer you're looking for! With seven different distances designed for birding, hiking, or taking in breathtaking scenery, these binoculars combine clarity, durability, and ergonomic handling, making them an ideal choice for anyone who loves exploring the great outdoors. With upgraded optics and user-friendly features, Nikon has created a lineup that’s perfect for both beginners and seasoned binocular enthusiasts.