The Camera Store Blog

Calgary Creative Meetup at the BMO Centre Contest Winners
Our Calgary Creative Meetup at the BMO Centre with Sony Canada was a huge success, and we had so much fun seeing everyone's incredible images from our Creative Challenges! A HUGE thank you to everyone to joined us and participated in our contest. Calin Charles and our team had some really tough decisions to make, but we are excited to highlight our winners!

Fujifilm Sale
Our Fujifilm Sale is on at The Camera Store. Save up to $470 on your favourite Fujifilm X-Series Cameras and Lenses, and up to $600 on select Fujinon GF Lenses from now until July 13th, 2025, just in time for your summer adventures! Whether you’re looking for a new lens to add to your repertoire or want to upgrade your go-to camera kit, now is the perfect time to save BIG on Fujifilm.

A New Photography Experience with the FUJIFILM X half
Say hello to the new FUJIFILM X half, a digital camera with unique functionality that will make your content stand out! Experience twice the fun with X half’s 2-in-1 mode where you can combine two visuals into one, or get creative with any of the 26 analog-inspired film and filter options.

Why Kesha Lambert Chooses The Sony Alpha 7R V & Alpha 1 For Wedding Photography
Sony Artisan Kesha Lambert is a popular international wedding photographer with many years of experience. “I’ve shot over 700 weddings,” she says, “and here’s the truth...your gear matters.” For Lambert, the perfect wedding day duo of cameras is the Sony Alpha 7R V and the Sony Alpha 1. Watch and read below to learn why they are her go-to tools for wedding photography.

Panasonic Full-Frame Sale
Experience the beauty of full-frame with Panasonic's Full-Frame Sale! Save huge on the Panasonic LUMIX S5IIx, a stealthy, industry game-changer for professional video creators, the LUMIX S9 with 18-40mm f4.5-6.3, the ultimate, compact full frame mirrorless camera for content creators looking to stand out in social media and the LUMIX S1RII with S 50mm f1.8, an absolute powerhouse kit for those looking for impressive stills and videos with exceptionally sharp detail. But don't wait, this sale won't last for long!

Panasonic Lumix Announces Two New S Series Cameras & A Lens
Panasonic has excitedly announced the expansion of its renowned LUMIX S Series with two new cameras! Bringing exceptional photographic and videographic capabilities with remarkable image quality, dynamic colour representation, and significant advancements in video technology, welcome the new LUMIX S1II and LUMIX S1IIE. Empowering creators, these hybrid cameras are designed to support the pursuit of self-expression through elevated performance and versatility. Then, just when you thought things couldn't get sweeter, Panasonic announced they are also expanding the LUMIX lens lineup, with the introduction of the LUMIX S 24-60mm F2.8, a new L-Mount, large-aperture standard zoom lens.

Visual Impressions II - with Peter Gold

Canon Cashback
Canon’s Rediscover Canada Sales Event just got better! From May 9th to July 3rd, customers can receive up to $300 Cashback on select full-frame EOS R System Cameras when purchased with an RF or RF-S lens. This is the perfect opportunity for enthusiasts and seasoned pros to upgrade their gear and save big!

KEH Used Gear Buying Event - Tamron
Tired of the same old shots? Looking for some new lens inspiration? This is your sign that it's time for an upgrade to Tamron! Make the move to old to new with our KEH Camera Used Gear Buying Event! From May 22-24, 2025, you can sell your used gear and enjoy special Tamron Bonuses, based on which lens you're eyeing up! Elevate your photography with Tamron and rediscover your love for the lens!

Sony A7RV & Sony 28-70 F2.0 For Wedding & Portrait Photography
Photography is about so much more than capturing images. It’s about storytelling, emotion, and connection. But above all, it’s about the experience. At the core of our business is a laser focus on ensuring every client not only loves their photos but enjoys the entire journey with us—from the first conversation to the final product.

KEH Used Gear Buying Event - Sigma
Have your lenses lost their sparkle? They just don't give you the same joy anymore? Get your sparkle back by selling your old gear and upgrading to Sigma with our KEH Camera Used Gear Buying Event! From May 22-24, 2025, you can sell your used gear and enjoy special Sigma Bonuses, based on which lens you're eyeing up! We all know a good lens can change your whole perspective, but Sigma lenses can spark new joy in your craft!

KEH Used Gear Buying Event - Sony
Are you tired of not living up to your full creative potential because your old gear just can't keep up anymore? Are you ready for a change? Stop waiting and get powerful, new gear from Sony! From May 22-24, 2025, trade up to Sony with our KEH Camera Used Gear Buying Event, where you can sell your old camera gear, any brand, to KEH and get a Special 25% Sony Bonus towards new Sony Alpha gear! See where your creativity will finally go with Sony!