The Camera Store Blog

Sony has excitedly announced two new lenses, one ideal for vloggers and content creators, and the other masterfully crafted for birdwatching, sports, and capturing distant subjects. Meet the latest additions to the Sony lineup the new Sony 16mm F1.8 G and the new Sony 400-800mm F6.3-8 G OSS. With TCSTV reviews on both of these innovative lenses, let's take an in-depth look at what makes these new lenses stand out.

Discover unseen details with Panasonic's newest camera, the Lumix S1RII, a cutting-edge addition to their full-frame mirrorless camera lineup. This camera is designed to meet the needs of both photographers and videographers, featuring advanced technology that promises exceptional quality and flexibility. It boasts a newly developed 44.3MP BSI CMOS sensor and a high-performance L2 Technology engine, ensuring stunning image quality with vibrant colours and remarkable clarity. The Lumix S1RII's high-resolution mode allows for handheld shooting at an impressive 177MP, capturing even the finest details in every shot. This new model builds on Panasonic's legacy of innovation, offering a tool that inspires creativity and enhances visual storytelling for boundless possibilities.

If you haven't seen, TCSTV's Evelyn is in Japan for Sigma's exciting announcement! Sigma has announced the new Sigma BF, a radically simple camera that evokes the essence of photography. Then announced two new lenses, the Sigma Contemporary 16-300mm f3.5-6.7 DC OS, and the world’s first mirrorless lens with an approximate zoom ratio of 18.8x and finally the Sigma Sports 300-600mm f4 DG OS, a prime lens with the freedom to zoom. Check out Evelyn's TCSTV first-look episode from Japan and read all about these exciting new Sigma products. 

Are you terrified to clean your camera sensor yourself? You're not alone! It can be an intimidating feat, but if you know the correct steps, it can be easy and oh-so satisfying. Luckily, we are here to help! In our latest TCSTV episode, Dave and Evelyn walk you through the steps to clean your sensor at home so you can clean with confidence and get back out to doing what you love, shooting! 

If you are the proud owner of the Tamron 35-150mm f2-2.8 Di III VXD for Sony E-mount, we have some exciting news for you. Firmware update! This firmware update enhances AF performance during zooming and supports continuous shooting with Sony a9 III.

As a young photographer, I felt like I had no real way into the creative industry. But the game-changer for me? Posting content online. It completely flipped my life upside down and helped me carve out a path I never thought was even possible!

My name is Serena Yang, and I’m a concert photographer and content creator based in Ottawa, Ontario. Where I’m from there aren’t many opportunities for a creative career and as passionate I was about my photography - I was equally worried about how I could turn my hobby into a viable career.

The new OM-3 is a striking blend of classic design and cutting-edge technology, crafted to empower both photographers and videographers. By merging heritage with innovation the OM-3 delivers flagship-level performance and inspires you to explore your artistic potential! To make this thrilling new camera even more exciting, we are offering an exclusive pre-order offer! Save $300 when you bundle the OM-3 with the new M.Zuiko 17mm F1.8 II or M.Zuiko 25mm F1.8 II lenses. This offer is only valid until February 26th, 2025, so hurry before it's over!

What videographer wouldn't dream of having the cinematic quality of Nikkor with all their most frequently used focal lengths combined into a single versatile lens? Introducing the new Nikkor Z 28-135mm f4 PZ, a full-frame power zoom lens crafted for the Nikon Z mount, specifically tailored for video professionals. As Nikon's premier dedicated Nikkor Z lens designed to enhance small-scale productions and solo videographers, it offers a genuinely adaptable focal range, a customizable power zoom feature, precise manual controls, and nimble handling. Are you prepared to embrace this remarkable cinematic tool that can meet all your needs?

Creativity is the lifeblood of any photographer or videographer. Whether you’re facing a creative block or just looking for new ways to inspire your work,  finding sources of inspiration and techniques can reignite your passion. Here are five tips to help spark your creativity and take your content creation to the next level.

Dive into the captivating realm of macro photography and uncover the concealed beauty of tiny creatures. Join us and renowned macro photographer Dara Ojo for Beyond the Naked Eye: Mastering Macro Photography, an interactive workshop designed to expand your visual horizons! Over the course of two days, Dara will instruct you on capturing breathtaking close-ups of insects and arthropods in their natural surroundings using advanced techniques for composition, lighting, and focus stacking, followed by a hands-on shoot where you can apply your newfound expertise under Dara's mentorship.

The Consulate-General of Japan in Calgary has announced the winners of the 10th annual Japan Photo Contest! There were an outstanding 210 photo entries from people across Alberta, Saskatchewan, Manitoba, and Nunavut. The judges had quite the tough, but enjoyable time choosing from the unique photos taken in both Canada and Japan. The Camera Store is happy to have helped sponsor the Consulate-General of Japan and the 10th Annual Japan Photo Contest. Congratulations to all the winners!

Redefine creative photography with OM-System's newest addition! Welcome the OM-3, a stunning combination of timeless elegance and innovative features, ready to empower both photographers and videographers. With its sleek, compact body inspired by the iconic Olympus OM-1 film SLR, the OM-3 delivers flagship-level performance, customizable creative tools, and robust video capabilities. Whether you're capturing stills or cinematic content, the OM-3 provides form and function, and inspires you to explore your artistic potential! Need to see it to believe it? Check out Dave and Evelyn's TCSTV first impressions review.