Sony's Newest Super-Telephoto Lens - The FE 100-400mm F4.5 GM OSS

Sony's Newest Super-Telephoto Lens - The FE 100-400mm F4.5 GM OSS

Ryley Schmidt

Sony is back at it with another super-exciting, super-telephoto zoom lens, perfect for wildlife photography! Welcome the Sony FE 100-400mm F4.5 GM OSS, the newest addition to the flagship G Master™ lens series. Delivering exceptional resolution and bokeh, the defining characteristics of the G Master series, plus high-precision autofocus (AF) and a 100-400 mm focal range with a constant F4.5 aperture, FE 100-400mm F4.5 GM OSS offers the speed, reach, and image quality photographers need to capture decisive moments in any environment. Light enough to shoot handheld all day, this is the lens for wildlife, birding, sports, and photojournalism creators who want to expand their creative possibilities.

Sony's Newest Super-Telephoto Lens - The FE 100-400mm F4.5 GM OSS

Sony's Newest Super-Telephoto Lens - The FE 100-400mm F4.5 GM OSS

Ryley Schmidt

Sony is back at it with another super-exciting, super-telephoto zoom lens, perfect for wildlife photography! Welcome the Sony FE 100-400mm F4.5 GM OSS, the newest addition to the flagship G Master™ lens series. Delivering exceptional resolution and bokeh, the defining characteristics of the G Master series, plus high-precision autofocus (AF) and a 100-400 mm focal range with a constant F4.5 aperture, FE 100-400mm F4.5 GM OSS offers the speed, reach, and image quality photographers need to capture decisive moments in any environment. Light enough to shoot handheld all day, this is the lens for wildlife, birding, sports, and photojournalism creators who want to expand their creative possibilities.

Get Ready For The Sony Alpha 7R VI

Get Ready For The Sony Alpha 7R VI

Ryley Schmidt

The wait is finally over! After teasing if we were "ready for the next R", Sony has excitedly announced the sixth generation of its celebrated Alpha 7R series, the new Sony Alpha 7R VI! Building on the incredible legacy of the Sony R-Series, this new full-frame mirrorless camera combines an approximately 66.8 effective megapixel back-illuminated, fully-stacked Exmor RS™ CMOS sensor with the new BIONZ XR2™ engine, to bring us exceptional resolution, true-to-life colour, and reliable performance. Quality you can trust in any situation, from people in motion to wildlife to expansive landscapes, could this be Sony's best camera yet? 

Maximum Creative Expression in Motion - Canon's New EOS R6 V Camera & RF 20-50mm F4 L IS USM PZ Lens

Maximum Creative Expression in Motion - Canon's New EOS R6 V Camera & RF 20-50mm F4 L IS USM PZ Lens

Ryley Schmidt

Get ready to make movie magic and zoom in on your creativity with Canon's newest additions, the new full-frame EOS R6 V Camera and the RF 20-50mm F4 L IS USM PZ Lens! This powerful duo has been designed for modern content creators and advanced videographers who want to push the boundaries of high-end video performance but seek flexibility and portability. As part of the Canon EOS V-Series and L-Series, these two deliver advanced video and creative expression in a streamlined, creator-friendly system designed to let your imagination soar.

Ready for the next R?

Ready for the next R?

Ryley Schmidt

Something exciting is heading our way from Sony! Tune in on May 13, 2026 at 7:30 AM MDT, for a YouTube Live Event where Sony is announcing their newest Alpha camera! Are you ready for the next R?

Upcoming Paul Zizka Workshops

Upcoming Paul Zizka Workshops

Ryley Schmidt

Ready to level up your photography game? When it comes to wildlife and outdoor photography, Paul Zizka Workshops are the gold standard. If you’re looking for once-in-a-lifetime experiences that combine stunning wildlife, rich culture, nature, and top-tier photography, Zizka's StoryScapes: A Landscape Photography Masterclass and Premium Polar Bear Photo Experience are exactly what you're looking for! With Paul Zizka leading the way, get ready to immerse yourself in some of the most breathtaking places in the world while learning from one of the best in the business.

From Capture to Cover - How to Publish Your Photo Book

From Capture to Cover - How to Publish Your Photo Book

Ryley Schmidt

If you've been dreaming of publishing your own photo book, or are just curious what the process is like, you have to join Marcus Hoehn and Joey Hubbard for their workshop, From Capture to Cover - How to Publish Your Photo Book! After creating their own photo book together, Marcus and Joey are ready to share all their insights on how they turned their images into ink, from concept and sequencing to design, printing, and launch strategy. This is your sign to finally get your work off your hard drive and into people’s hands!

In Development - NIKKOR Z 120-300mm f/2.8 TC VR S

In Development - NIKKOR Z 120-300mm f/2.8 TC VR S

Ryley Schmidt

An exciting new lens is coming our way! Nikon has announced the development of the NIKKOR Z 120-300mm f/2.8 TC VR S, a telephoto zoom lens compatible with full-frame/FX-format mirrorless cameras. The newest member to join Nikon's outstanding S-Line Series, the NIKKOR Z 120-300mm f/2.8 TC VR, is bringing superb optical performance, expanding the possibilities for sports and wildlife photography.

KEH Used Gear Buying Event - Tamron

KEH Used Gear Buying Event - Tamron

Ryley Schmidt

Tired of the same old shots? Looking for some new lens inspiration? This is your sign that it's time for an upgrade to Tamron! Make the move to old to new with our KEH Camera Used Gear Buying Event! From May 21-23, 2026, you can sell your used gear, of any brand, and enjoy special Tamron Bonuses, based on which lens you're eyeing up! Elevate your photography with Tamron and rediscover your love for the lens!

KEH Used Gear Buying Event - Sony

KEH Used Gear Buying Event - Sony

Ryley Schmidt

Are you tired of not living up to your full creative potential because your old gear just can't keep up anymore? Are you ready for a change? Stop waiting and get powerful, new gear from Sony! From May 21-23, 2026, trade up to Sony with our KEH Camera Used Gear Buying Event, where you can sell your old camera gear, any brand, to KEH and get a Special 25% Sony Bonus towards new Sony Alpha gear! See where your creativity will finally go with Sony! 

KEH Used Gear Buying Event - Sigma

KEH Used Gear Buying Event - Sigma

Ryley Schmidt

Have your lenses lost their sparkle? They just don't give you the same joy anymore? Get your sparkle back by selling your old gear and upgrading to Sigma with our KEH Camera Used Gear Buying Event! From May 21-23, 2026you can sell your used gear and enjoy special Sigma Bonuses, based on which lens you're eyeing up! We all know a good lens can change your whole perspective, but Sigma lenses can spark new joy in your craft! 

KEH Used Gear Buying Event - Panasonic

KEH Used Gear Buying Event - Panasonic

Ryley Schmidt

Do you have the old gear blues? We know the best cure to get you excited for photography again and that's getting rid of your old gear and getting new Panasonic gear with our KEH Camera Used Gear Buying Event! Sell your used camera gear of any brand to KEH from May 21-23, 2026, and treat yourself to a 30% Special Panasonic Bonus, based on how much you sell! Life's too short, upgrade to Panasonic!

KEH Used Gear Buying Event - OM-System

KEH Used Gear Buying Event - OM-System

Ryley Schmidt

If you're looking for new gear to keep up with all your exciting summer adventures, look no further than OM-System! Don't let your old gear slow you down, ditch it and upgrade to OM-System with our KEH Camera Used Gear Buying Event! From May 21-23, 2026, you can sell your used gear of any brand and enjoy special 25% OM-System Bonuses, based on how much you sell! Don't let adventures slip on by, with OM-System you'll be taking the lead!

KEH Used Gear Buying Event - Nikon

KEH Used Gear Buying Event - Nikon

Ryley Schmidt

Have you been wishing to upgrade your old gear to some incredible, game-changing gear from Nikon? Well, you finally can with our KEH Camera Used Gear Buying Event! From May 21-23, 2026, sell your used camera gear to KEH and you'll receive a 25% Special Nikon Bonus, based on you sell. Turn your old, used up gear into fresh, new gear by selling and upgrading to Nikon!