New Sony ZV-E10 Interchangeable Lens Vlog Camera

Sony Alpha has announced some very exciting news in the world of vlogging. The first Alpha series interchangeable lens vlog camera, the new ZV-E10! Designed from the ground up, specifically for vlogging and vloggers, the new camera combines Sony’s advanced imaging technology with extensive usability and a custom-built feature set that is optimized for video creators. With a 24.2-megapixel APS-C Exmor™ CMOS sensor and BIONZ X image processing engine, plus loads of acclaimed vlogging-specific features, the ZV-E10 is ready to meet the growing needs of creators!

To make sure creators can expand their creative expression, the ZV-E10 utilizes a wide variety of compatible lenses in Sony’s E-mount lens lineup. The ZV-E10 includes Fast Hybrid AF and Real-time Eye AF for video with Real-time Tracking that allows the camera to keep track of the subject’s face and eyes for fast and precise autofocusing even while recording on the go and in challenging environments. Customizable AF settings, such as AF Transition Speed and AF Subject Shift Sensitivity, let the user choose the rate at which the camera shifts from one point to another according to their creative preferences. As well, the ZV-E10’s Touch Focus function allows the user to intuitively set the focus position by simply touching the screen. Just with a single tap, the user can instantly shift the focus position from one subject to another.

With Sony’s leading technology, it is no surprise that the ZV-E10 can crystal clear sound recordings that accurately capture the speaker’s voice, thanks to its internal Directional 3-Capsule Mic. For expanded audio options, the ZV-E10 includes a Digital audio interface via Multi-Interface (MI) Shoe and a mic jack to connect an external mic. The inclusion of a headphone jack allows the user to connect headphones to accurately monitor sound recordings.

Thanks to the ZV-E10’s Face Priority AE (autoexposure) algorithm, the user can rest assured that the subject’s face will not be over or underexposed with dramatic changes in light. This also allows the camera to detect the subject’s face and adjusts the exposure to ensure that the face is depicted at optimal brightness, even when selfie-shooting in scenes with extreme changes in lighting, and even if the subject’s face turns away momentarily from the camera.

The ZV-E10 was designed for video creators with its easy-to-hold body grip and large MOVIE button that is conveniently located on top of the camera. A recording lamp (tally light) is also provided on the front face of the body for an at-a-glance indication of recording status. A red frame on the LCD screen also appears while recording, to quickly and easily let the user know if a recording is active when behind the camera. A unique feature of the ZV-E10 is the zoom lever that can operate optical zoom with power zoom lenses and Clear Image zoom with both zoom and prime lenses. Using Clear Image zoom, the user can zoom without losing video resolution to maintain full 4K video. The ZV-E10 also features the following video features!

  • Internal 4K movie recording through full pixel readout without pixel binning
  • High bit-rate XAVC S™ codec at 100Mbps when recording 4K
  • Slow & Quick Motion
  • High-speed full HD recording at 120 fps
  • Interval Shooting for stunning time-lapse videos
  • Hybrid Log-Gamma (HDR) / S-Gamut3.Cine / S-Log3, S-Gamut3 / S-Log3

To keep up with your creativity, the ZV-E10 features long battery performance with enough power to capture up to 125 minutes or 440 images on a full charge. When shooting indoors, AC power supplies like the optional AC-PW20AM can supply power, so the user can continue to record without worrying about battery consumption. Power can also be supplied through a USB Type-C® connector, allowing external batteries to power the camera for extended battery life when shooting on the go. To conserve the camera’s battery, the ZV-E10’s Vari-angle LCD Screen allows the user to put the camera into Power-Save mode by closing it and instantly turn the camera on by opening the panel.

The ZV-E10 can also be used as a high-quality webcam or live streaming camera by simply connecting it to a PC or smartphone for increased mobility while streaming with no additional software needed. The feature allows the user to take advantage of the ZV-E10’s outstanding image quality and crystal-clear audio as well Face Priority AE and Soft Skin Effect while live streaming or on video calls. Using Sony’s Imaging Edge Mobile app, users can transfer selected images and video files to a mobile device via Wi-Fi. This also allows the user to transfer RAW image files. After the camera has been paired to the Imaging Edge Mobile app, the files’ location data can be acquired from the mobile device and recorded. Users can transfer files from an SD card in the camera to a smartphone (mobile device) via Bluetooth even if the camera is powered OFF.

In addition to this announcement, Sony is hosting their second Sony Vlog Challenge Contest! This contest encourages participants to create a vlog that highlights something that they are the most passionate and enthusiastic about. The entry period is July 27 – September 27, 2021, and is open to video creators in the U.S. and Canada (excl. Quebec). See contest official rules here!

Click here for more information on the Sony Alpha ZV-E10!

Featured in this blog:

Sony ZV-E10 Body

Sony ZV-E10 with 16-50mm f3.5-5.6

Alpha zv-e10Category_announcements and infoInterchangeable lensSonySony alphaSony zv-e10Vlog cameraVloggingVlogging camera