Light. Motion. Emotion. The Curiosity Creator x Sony Alpha Experience

Light. Motion. Emotion. The Curiosity Creator x Sony Alpha Experience

Ryley Schmidt

Are you ready to ignite your creativity and push the boundaries of your photography skills? Light. Motion. Emotion. The Curiosity Creator x Sony Alpha Experience is your chance to step into a high-energy, immersive event that brings together artistry, culture, and cutting-edge technology. Calin Charles said it best! "Think of this more like a playground, and less like a classroom". Designed to inspire and challenge photographers of all levels, this dynamic experience promises hands-on time with Sony’s latest Alpha gear, professionally lit sets, and an array of exciting subjects to shoot. 

Light. Motion. Emotion. The Curiosity Creator x Sony Alpha Experience

Light. Motion. Emotion. The Curiosity Creator x Sony Alpha Experience

Ryley Schmidt

Are you ready to ignite your creativity and push the boundaries of your photography skills? Light. Motion. Emotion. The Curiosity Creator x Sony Alpha Experience is your chance to step into a high-energy, immersive event that brings together artistry, culture, and cutting-edge technology. Calin Charles said it best! "Think of this more like a playground, and less like a classroom". Designed to inspire and challenge photographers of all levels, this dynamic experience promises hands-on time with Sony’s latest Alpha gear, professionally lit sets, and an array of exciting subjects to shoot. 

Capture Every Moment with the new Panasonic LUMIX ZS300

Capture Every Moment with the new Panasonic LUMIX ZS300

Ryley Schmidt

Panasonic has announced its latest point-and-shoot camera, the new LUMIX ZS300, and it's proof that big performance can come in a small package. Designed for creators on the move, this compact camera is all about versatility. Whether you're travelling abroad or enjoying a casual day in the city, the ZS300 slips into your pocket without sacrificing quality or features. Its sleek, portable design is packed with serious tech, making it a great option for capturing everything from wide landscapes to the finer details of your daily life.

Manfrotto ONE - One Tripod, Endless Possibilities

Manfrotto ONE - One Tripod, Endless Possibilities

Ryley Schmidt

The new Manfrotto ONE Tripod Series is now available at The Camera Store, and it's the ultimate all-in-one solution for professional content creators. With two models to choose from, Hybrid and Photo, creators can get the perfect features for their creative needs. The One Hybrid combines the best features for those looking to capture both stunning photos and cinematic video into one seamless system. The One Photo is designed for photographers who want precision, stability, and speed in their workflow. From portraits to panoramas, capture every shot with precision with the Manfrotto ONE Tripod Series.

Tamron Spring Savings

Tamron Spring Savings

Ryley Schmidt

Spring has officially sprung, and so has Tamron's Spring Savings! Save up to $300 on a selection of Tamron's impressive lenses, from wide-angle lenses that fully capture blooming landscapes, to telephoto lenses that bring you closer to all kinds of wildlife, to primes and all-in-ones that perfectly capture spring in all it's vibrant colours. Whether you're buying your very first Tamron lens, or are looking for the next member to join your flock, Tamron has a lens for everyone!

ANITYA NILA (Sanskrit), The Impermanent Blue – Exploring Alberta’s Wild Frozen Frontiers with Sony

ANITYA NILA (Sanskrit), The Impermanent Blue – Exploring Alberta’s Wild Frozen Frontiers with Sony

Guest Author

Alberta’s glaciers are among the most dramatic and least understood landscapes in North America – vast, frozen rivers of ice that shape ecosystems, define watersheds, and tell a powerful story of time, climate, and resilience. 

One Lens For The Wedding Day: Why Sara France Chooses The 50–150mm F2 G Master

One Lens For The Wedding Day: Why Sara France Chooses The 50–150mm F2 G Master

Guest Author

If you’ve seen Sony Artisan Sara France work a wedding, you know she moves fast, frames with intention, and chases that cinematic falloff that makes portraits feel timeless. In her words, the 50-150mm f/2 G Master is the lens she “puts on and never takes off.” After spending some time talking to her about the telephoto zoom, it’s easy to see why:

Canon Spring Savings

Canon Spring Savings

Ryley Schmidt

Expand your kit and expand your creative potential with Canon's Spring Savings! Save up to $300 on select RF wide-angle lenses to capture expansive landscapes, tight spaces, and all that Spring has to offer! That's not all, you can also save hundreds on Canon cameras, printers, and accessories, all ready to help your creativity blossom. Expand your perspective and experience Canon in full bloom with the Canon Spring Savings.

Sony A7 V - The Sharpest Tool In my Kit

Sony A7 V - The Sharpest Tool In my Kit

Guest Author

As a young teenager, my first steps inside a professional kitchen marked the beginning of a lifelong journey. I never considered myself an academic; instead, I was drawn to activities that allowed me to work with my hands. Whether I was playing guitar for hours or participating in solo sports, I preferred focusing on self-improvement over competition with others.

Bow Valley Film Tour 2026

Bow Valley Film Tour 2026

Ryley Schmidt

The third annual Bow Valley Film Tour is heading to the beloved Globe Cinema in Calgary on March 28th, and you don't want to miss it! Featuring a collection of inspirational stories from Bow Valley, these films celebrate the spirit of the mountains, water, humans, and dreams. Who is the BVFT? A non-profit with a simple goal, to share meaningful stories with our community and support local filmmakers in telling the stories that need to be told. A small festival with BIG heart.

PGYTECH OneMo Sling - The Perfect Small Camera Bag

PGYTECH OneMo Sling - The Perfect Small Camera Bag

Guest Author

You know how this goes. You step away from the car to chase a photo. You grab the camera and the lens you think you need. You leave everything else behind because this will be quick. 

Fast forward a few minutes, and somehow you are 1.8 km from the car. The door might still be open. The keys might still be in the ignition.

And of course, the better photo shows up. And of course, it needs the lens you didn’t bring. Naturally.

Exploring Alberta’s Wild Frozen Frontiers

Exploring Alberta’s Wild Frozen Frontiers

Ryley Schmidt

If you are mystified by the breathtaking, mysterious nature of Alberta's wild blue glaciers, you need to join our Landscape photo seminar, Exploring Alberta’s Wild Frozen Frontiers with landscape and astrophotographer Chandresh (C.K.) Kedhambadi! During this presentation, Chandresh will explore the artistic and technical challenges of photographing "Anitya Nila", Impermanent Blue in Sanskrit, his beautiful way of describing these dramatic but lesser-understood landscapes. With extreme cold, unpredictable weather, and remote terrain, Chandresh utilizes Sony cameras and Sony GM lenses to tell a powerful story of time, climate, and resilience.

Wedding Photography with the Sony Alpha 7 V

Wedding Photography with the Sony Alpha 7 V

Guest Author

As a seasoned wedding photographer, capturing honest, emotional, and lasting images is the key to my success.

Yet every location brings its own challenges. Sometimes the lighting is ideal, and other times I’m in a dark or in a challenging space. In those situations, the goal isn’t to force the moment, but to move naturally through it, creating a beautiful image, from a difficult situation while keeping the experience relaxed and genuine.

New Nikkor Z 70-200mm f/2.8 VR S II - Lighter, Faster, More Precise

New Nikkor Z 70-200mm f/2.8 VR S II - Lighter, Faster, More Precise

Ryley Schmidt

It's lighter, it's faster, it's built to perform! Nikon has announced the new Nikkor Z 70-200mm f/2.8 VR S II, the second-generation, pro-level telephoto zoom lens for Nikon's full-frame mirrorless Z series cameras, which is everything photographers and videographers could ask for. With its lighter build, faster autofocus, and reimagined optics, this lens is a powerhouse for capturing moments, whether you’re shooting sports, weddings, or wildlife. Designed for professionals who demand the best performance in every shot, Nikon has taken their already beloved Z 70-200mm f/2.8 VR S and revamped it to offer greater precision, improved usability, and a new level of portability. Let’s just say the Nikkor Z 70-200mm f/2.8 VR S II is turning heads for all the right reasons.