Sony has raised the bar once again with the launch of the highly anticipated, newest generation Alpha 7 V camera! Packed full of top-notch features, including a newly developed partially stacked Exmor RS™ CMOS image sensor that incorporates the latest AI processing, plus Real-time Recognition Auto-Focus, colour accuracy, and so much more. But, there's more! Sony also announced the new FE 28-70mm f/3.5-5.6 OSS II lens, a full-frame compatible, compact and lightweight standard zoom lens that supports the Alpha 7 V’s high-speed continuous shooting. From capturing stunning stills to dynamic video, the new A7V and 28-70mm are redefining creative possibilities for creators.
The new, fifth-generation Sony Alpha 7 V sets a new standard for speed and precision with its high-speed continuous shooting and autofocus capabilities. Powered by a partially stacked Exmor RS CMOS image sensor and the advanced BIONZ XR2 processor, the A7V boasts up to 4.5 times faster readout speeds than its predecessor. This combination enables high-precision tracking with up to 60 times AF/AE calculations per second and blackout-free continuous shooting at up to 30 frames per second, ensuring you never miss a moment, even with fast-moving subjects. Its AI-driven Real-time Recognition autofocus takes accuracy to the next level, improving subject detection by up to 30% compared to previous models. With 759 phase-detection points and up to 94% frame coverage, the A7V excels in tracking subjects across the frame, even in low-light conditions as dim as EV -4.0. Additionally, the Pre-Capture feature allows you to record up to one second before pressing the shutter, giving you the flexibility to capture unpredictable action, such as wildlife or sports.
When it comes to still photography, the Alpha 7 V delivers stunning results. With an impressive 16 stops of dynamic range, the camera preserves remarkable tonal detail across highlights and shadows, even in high-contrast scenes. The AI-driven Auto White Balance (AWB) feature uses advanced scene analysis and deep learning to accurately estimate light sources and maintain natural, consistent colours. This means you can achieve professional-grade results straight out of the camera, reducing the need for extensive colour correction in post-production.
The Alpha 7 V also offers outstanding video capabilities for hybrid creators who need flexibility and high-quality results. It introduces additional 4K recording modes, including 7K oversampled 4K 60p recording available in full-frame mode and 4K 120p recording in APS-C /Super 35mm mode, providing exceptionally detailed footage with room for creative editing. Full pixel readout without pixel binning ensures that every frame is packed with sharp detail, while Dynamic Active Mode stabilization keeps handheld video smooth and steady. Whether you’re shooting vlogs, cinematic projects, or family moments, the A7V delivers high-quality video performance that suits a wide range of creative needs. The camera also features an Auto Framing function that automatically maintains optimal composition of subjects during recording through AI-powered subject recognition, enabling stable composition video recording in various scenes. New in-camera noise reduction and improved internal mic functionality ensures high-quality audio recording by reducing steady background noises, minimizing interference, and maintaining natural sound.
Designed with user comfort and reliability in mind, the Alpha 7 V is equipped with Wi-Fi® 6E GHz for fast and stable wireless file transfers, as well as dual USB Type-C® ports for streamlined workflows. Its 4-axis multi-angle monitor combines tilt and vari-angle functionality, offering flexible shooting options for both horizontal and vertical compositions, while vertical format support and an adjustable electronic shutter sound make shooting adaptable across diverse environments. Extended battery life, improved thermal management, and new features like Monitor Low Bright mode allow for longer shooting sessions without interruptions. Furthermore, improved finger fit on the grip provides improved comfort, stability, and control during these extended sessions.
For more information and to pre-order the Sony Alpha 7 V, click here!
The new Sony FE 28-70mm f/3.5-5.6 OSS II lens is the perfect match for the Alpha 7 V, offering versatility in a compact and lightweight package. Designed for both stills and video, the lens fully supports the camera’s high-speed continuous shooting capabilities with up to 120 fps autofocus and auto exposure tracking. It also features built-in image stabilization, ensuring smooth, blur-free results during handheld shooting, alongside autofocus even during zooming, and built-in breathing compensation.
From action-packed events to detailed portraits to high-quality video creations, this lens provides reliable performance across a variety of scenarios. Its compact size and advanced features make it a go-to choice for creators looking for an all-around lens that delivers professional-quality results.
For more information and to pre-order the Sony FE 28-70mm f/3.5-5.6 OSS II, click here!
As always, our TCSTV Team, Evelyn and Dave, had to get their hands on the exciting, new Sony A7V! Check out their first impressions below!
Featured in this blog:
Sony a7 V Body
Sony a7 V with FE 28-70mm f3.5-5.6 OSS II
Sony FE 28-70mm f3.5-5.6 OSS II
